Many audiences fared somewhat better on this question than the public as a whole, but most regular readers, viewers and listeners did not know this or offered no response. NPRs audience also is relatively well educated (54% are college graduates). In 2011 the network averaged 1.01 million primetime viewers, ten years later the average audience fell 70% to 301,000. Fox says it will be investing upwards of $300 million on Fox Nation and Fox Weather, both streaming providers. Then you can access your favorite statistics via the star in the header. Among the low points for "Today" over the last decade was the wrenching departure of fan favorite Ann Curry, who was forced out in 2012. In 2011, FX was a Fox-owned cable network. "Share of Americans who watched NBC in the past 4 weeks in 2018, by age." Market data provided by Factset. Comcast: For years USA Network was the top-rated cable network on television with a number of popular scripted original series. Please create an employee account to be able to mark statistics as favorites. Audiences for several other news outlets, including NPR (33% all four correct), the Daily Show (32%), Hardball (32%) and the New York Times (31%) fared nearly as well. "NBC Nightly News" anchor Lester Holt, in the. A new, sixth episode of NBC's syrupy romantic family drama, "This Is Us," led Tuesday night's primetime fast affiliate ratings both in total viewers and in the key, adults ages 18-49 . Capt. Other childrens targeted cable networks have also reported significant declines in viewers as kids continue to migrate to streaming platforms. TheFutonCritic.com is the web's best resource for breaking news and press releases about primetime television. "Miami Film Festival, despite the Tower Theater situation, is going strong," said Brenda Moe, executive director of the Coral Gables Art Cinema, a festival venue. The percentage is down substantially from 2010, when 70% knew the Democrats controlled the House. Story tips can be sent tobrian.flood@fox.comand on Twitter: @briansflood. LPGA Tour Championship is a U.S. television program aired on NBC. Show publisher information "The show has lost its role [as a] cultural touchstone," the industry insider added. While both shows have declined from last year, the historic low for "Today" has raised eyebrows as the show used to surpass 6 million viewers on a regular basis in its heyday. A + E Networks: In 2011 The History Channel averaged 1.98 million primetime viewers with such unscripted shows as Pawn Stars and American Pickers. New York officially has its first female governor https://t.co/GVX5oPEJAN. Numbers, Facts and Trends Shaping Your World, Section 4: Demographics and Political Views of News Audiences, In Changing News Landscape, Even Television is Vulnerable, Next: About the Media Consumption Survey Data, Section 1: Watching, Reading and Listening to the News, Key findings about the online news landscape in America, Among U.S. Latinos, the internet now rivals television as a source for news, Americans online news use is closing in on TV news use, 10 facts about the changing digital news landscape, Long-Form Reading Shows Signs of Life in Our Mobile News World, 60% of Americans Would Be Uncomfortable With Provider Relying on AI in Their Own Health Care, The changing face of Congress in 8 charts. Public Opinion Strategies is a market research company based in Alexandria, VA specializing in political, corporate and public policy research. NBC operates in just a single market - US market 2. NBC Nightly News with Lester Holt averaged 6.55 million total viewers and 1.21 million adults 25-54 on linear in Q2 2021. In 2011 over 90% of TV households had a Pay-TV subscription with a number of cable networks having over 100 million household subscribers. You may opt-out by. In 2021 the primetime audience declined by 67% with 504,000 viewers. The audience loss for Bravo over the past ten years was not as extensive. Per Nielsens data, the primetime averages throughout the TV season for the Big Four networks in the key, ages 18-49 demographic tied ABC and CBS together with a 0.8 rating, Fox with a 0.9, and NBC up top with a 1.0. Among regular Rachel Maddow viewers, 57% are 50 or older and 25% are at least 65. The days of celebrities relying on network morning shows for promotion are long gone, Americans have more options and "Today" lacks the cultural relevancy it once possessed and rarely makes news as a result. Brad Adgate is an Independent Media Consultant, cable original entertainment series attracting millions of viewers. Meghan Rafferty is the executive producer. What the data says about gun deaths in the U.S. Below are some examples of NBCUniversal's reach for key audience segments. 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This statistic is not included in your account. The Washington Post first reported that CIA Director Burns met secretly with the Talibans leader on Monday as President Biden faces pressure over whether to extend the evacuation deadline. By contrast, Sunday's final round of the PGA Tour 's Honda Classic averaged 2.38 million viewers on NBC. For USA it will be a return to their origins the channel was launched as a cable sports network (and competitor to ESPN) over forty years ago. NBCs "Today" has averaged 3.2 million viewers in 2021, a 10-percent drop from its 2020 total viewership. At least right now. This never happened. In 2011, ABC Family Channel (now Freeform) programming, had been anchored by Pretty Little Liars and averaged 1.46 million primetime viewers. NBC Nightly News with Lester Holt averaged 7.32 million, down 11% from 8.27 million; and CBS Evening News with Norah O'Donnell posted 5.4 million, down 8% from 5.86 million. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The biggest consensus item is likely a cap on out-of-pocket costs for Medicare Part D recipients, a concept Republicans support in their own drug bill, H.R. MSNBC had a particularly hard time attracting viewers from the advertiser-coveted demographic of adults aged 25-54, with its top show in the category, "The Rachel Maddow Show," finishing No. The largest age group of visitors are 25 - 34 year olds (Desktop). Whos watching? Holt also anchors Nightly News Kids Edition. The U.S. already pays more than twice as much for brand-name prescription drugs as other wealthy countries, according to a RAND study. A paid subscription is required for full access. As of January 2016, NBC News reaches "more than 58 million unique visitors who generate more than 1.2 billion page views and 140 million online video streams each month," according to its website. NBC's "Today" has finished the 2015-16 TV season as the No. With NBCSN shelved, USA Network will be adding more live sports to its network including the Olympics, English Premier League, NASCAR and the newly relaunched USFL. ESPN has the highest subscriber fees of any cable (or broadcast) network in the industry. I cover political media--and media politics. Not surprisingly, many top-tier cable networks have reported double-digit declines in primetime audience delivery since 2011. Nearly a third (32%) of regular Times readers are younger than 30. The daytime talk show audience fared poorly on the knowledge questions, with just 4% answering all four correctly. "Big Brother Thursday" Double Eviction Delivers "Big Brother's" Largest Audience and Highest Adult 25-54 Rating Since 2007 CBS spins the numbers for Thursday, August 25. Per Nielsen's data, the primetime averages throughout the TV season for the Big Four networks in the key, ages 18-49 demographic tied ABC and CBS together with a 0.8 rating, Fox with a 0.9, and. The broadcast provides the latest on the days top stories, going beyond the headlines to uncover how peoples lives are affected by the world around them. Mutual Fund and ETF data provided by Refinitiv Lipper. Of course, despite cord cutting and more competition there remain far more cable channels available in homes than streaming providers of broadcast networks. Just 22% of Americans are liberals. That audience figure dropped to 1.03 million in 2021, a decline of 36%. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are located at Comcast Building in New York City. You need at least a Starter Account to use this feature. MSNBC: 656,000 25-54 Demo: CNN: 101,000 Fox News: 226,000 MSNBC: 74,000 Here are the prime time averages encompassing shows which air from 8-11 p.m. in total viewers and the 25-54 demo for. NBC News brands include NBCNews.com, msnbc.com, TODAY.com, NBCPolitics.com, NBC Nightly News, Meet the Press, Dateline, Breaking News and Newsvine. TheFutonCritic.com is the web's best resource for breaking news and press releases about primetime television. Fully eight-in-ten readers of magazines such as the New Yorker, Atlantic and Harpers, and Hannity, Maddow and OReilly viewers say there are a few sources they trust more than others. Majorities of most news audiences say they want news with no political point of view, including seven-in-ten or more Colbert and Daily Show viewers, Economist readers, NPR listeners and readers of the New Yorker and similar magazines. "The five most-watched World Series aired in the five-year period between 1978 and 1982," said Brad Adgate of Horizon Media. The Atlanta Journal-Constitution reports that former football star and potential GOP Senate candidate Herschel Walker has registered to vote in Georgia (he had previously been registered in Texas). The income distribution of many audiences comes close to matching that of the general public, including audiences of show such as the OReilly Factor and Hardball, USA Today and network evening news. For more information about NBCUniversal, please visit www.NBCUniversal.com. (Overall, seniors watch the most TV. ABCs "Good Morning America" is also down nine percent but has averaged 3.4 million to edge "Today" for the most-watched morning show. For example, in 2011, Syfy had averaged 1.33 million viewers in primetime. The average audiences for the evening newscasts of ABC, CBS and NBC grew across all three networks, according to Comscore TV Essentials data. Disney launched FX on Hulu in early 2020 which branded Hulu as the streaming home for all FX programming as well as exclusive Hulu content from FX. NPR's audience also is relatively well educated (54% are college graduates). Chuck Todd is moderator of "Meet The Press" and NBC News' political director. It was surprisingly easy. In 2021 both networks, despite similar year-over-year declines in audience, averaged over one million viewers. Sept. 20, 2016 4:15 PM PT. Its Saturday round averaged 1.61 million viewers. You need a Statista Account for unlimited access. The regular audiences for Sean Hannity, Rush Limbaugh and Bill OReilly continue to be dominated by conservatives: About seven-in-ten or more of each of these audiences describe their political views as conservative, compared with 35% of the general public. 1 network morning show among the 25-to-54 age group that matters most to advertisers. Daytime talk show watchers stand out as the least well off regular audience. "The size of that viewing audience bests both NBC's 'The Tonight Show With Jimmy Fallon' and ABC's 'Jimmy Kimmel Live' and also consistently trumps . Powered and implemented by FactSet Digital Solutions. Almost four-in-ten of Rachel Maddows audience (38%) answered the four questions correctly, as did 36% of readers of magazines such as the New Yorker and 34% of Wall Street Journal readers. Read our research on: Congress | Economy | Black Americans. Benson and her NYPD squad fight for justice in cases ripped straight from the headlines. This material may not be published, broadcast, rewritten, Regular readers of the New York Times also tend to be younger than average. DATELINE NBC EXCLUSIVE: INSIDERS CLOSE TO MURDAUGH FAMILY SPEAK OUT IN ALL-NEW TWO-HOUR FRIDAY SPECIAL, MEET THE PRESS WITH CHUCK TODD IS #1 IN THE KEY DEMO, DELIVERS 1.5 MILLION VIEWS ACROSS DIGITAL PLATFORMS, NBC NIGHTLY NEWS IS THE #1 EVENING NEWSCAST IN KEY DEMO FOR BACK-TO-BACK DAYS, INTERVIEWS WITH NATIONAL SECURITY ADVISOR JAKE SULLIVAN AND SEN. DAN SULLIVAN ON MEET THE PRESS WITH CHUCK TODD THIS SUNDAY. So far, the model in the House is the leadership-backed H.R. More than half of the regular readers of the Wall Street Journal (56%), New York Times (56%) and news magazines (53%) also are college graduates. Get full access to all features within our Business Solutions. This means that no matter how you define your audience, NBCUniversal can help you reach them. According to Nielsen Media Research data, in total viewers during primetime (10-11:15 p.m. Near the top of the list is how to lower drug prices. or [tuesday, december 13 . Still, among regular Hardball watchers, 59% are 50 or older, and 28% are at least 65. or redistributed. Mark Murray is a senior political editor at NBC News. In fact, according to the same January 2018 NBC/WSJ poll, the 21% of Americans who watch MSNBC are also slightly older: And, MSNBC viewers are nearly as likely to be white as those who watch Fox News: Additionally, when it comes to their self-described economic circumstance, they are essentially identical: Differences start to emerge when looking at these cable news viewers by profession and education. Hence, ESPNs viewing has dropped by 31% in ten years. The two networks averaged 8.057 million total viewers during primetime coverage (10-11:15 p.m. Just 29% of all Americans are college graduates. Majorities of the Maddow (74%) and Hardball audiences (65%) are Democrats, as are more than half of regular MSNBC viewers (58%) and regular readers of the New Yorker and similar magazines (57%). NBC is honored to be in the top position with viewers and we plan to ride this momentum into the next 52 weeks with one of our most dynamic programming lineups to date., Sunday Night Football landed at the top of primetime for the 10th consecutive year in the key demo, This Is Us was the No. Additionally, Nightly News is #1 in A18-49 with1.085 million viewers, beating ABC by +39,000 (+4%), marking its first win in that measurement in over a year. Many of the most popular news sourcesnetwork evening news, daily newspapers and morning news, for examplehave audiences whose partisan and ideological breakdowns are fairly similar to the publics. 633,455: The number of deaths in the United States from the virus so far, per the most recent data from NBC News. Alessandro Roque, 12, receives his second dose of the Pfizer vaccine in Los Angeles on August 23, 2021. Note: These are the final national ratings, including all live+same . 30 News Breakfast achieved a combined average audience of 272,000 across the main channel Senate Finance Chairman Ron Wyden, D-Ore. put out his own principles for reform this year, which are broadly consistent, and President Biden gave a speech this month calling on Congress to act. By Consumer Behavior #1 Avid Movie-Goers 92% Reach #1 Luxury Mid-Size Auto Intenders 92% Reach NBC News Kills The Demographic, Personifies Its Viewers Instead - 10/03/2012 In a bid to shift advertisers and agencies away from what it claims is an archaic way of defining TV and video. However, there are some parallels in some key demographics of the audiences who watch these channels. To use individual functions (e.g., mark statistics as favourites, set The industry has a track record of opposing essentially all proposals that will impact their bottom line.. Nearly two-thirds (64%) of the regular readers of magazines such as the New Yorker, the Atlantic and Harpers are college graduates, as are 63% of readers of the Economist and Bloomberg Businessweek. All rights reserved. MSNBC ranked third (behind Fox News and ESPN) with 1.54 million primetime viewers and CNN averaging 1.11 million primetime viewers ranked sixth. Other top tier cable networks owned by Comcast have also reported a significant loss in primetime viewing over the past decade. ', Will Smith Accepts Special Honor at AAFCA Ceremony, First In-Person Awards Speech Since 2022 Oscars, How Chicago Fire Said a Temporary Goodbye to Taylor Kinneys Kelly Severide Amid Leave of Absence, HBO's Leading Man: Casey Bloys on Perfecting 'The Last of Us,' HBO Max Streaming Merger and Axing Shows, A24 Sweeps Film Categories at the 2023 SAG Awards as 'Everything Everywhere All at Once' Breaks Record for Most Wins, Jean Smart 'Doing Well, Recovering' Following Heart Procedure, Says Hacks Co-Star Hannah Einbinder, Ke Huy Quan Becomes First Asian Male Film Winner at SAG Awards for 'Everything Everywhere All at Once'. Men dominate the regular audiences of the financial publications included in the survey: 73% of the regular readers of the Economist and Bloomberg Businessweek are men as are 71% of regular Wall Street Journal readers. Currently, you are using a shared account. Comparatively, NBC News' "Nightly News" with Lester Holt took in an average of 8,866,000 and CBS News' "Evening News," helmed by Norah O'Donnell, secured 6,257,000 viewers on average.. Or it might not. There is a similar pattern when it comes to the family incomes of regular news audiences. Quotes displayed in real-time or delayed by at least 15 minutes. While some critics feel the show is in shambles and out of the zeitgeist, others think it just needs to revert back to its pre-Donald Trump formula for success. A Duke University report found 11 data brokers agreed to sell information that identified people by issues, including depression, anxiety and bipolar disorder, and often sorted them by demographic information. Season 24. The long-struggling network is on pace to finish February with its smallest monthly audience among the advertiser-coveted demographic of adults age 25-54 since June 2014. . Lauer remained the shows biggest star until he was fired in 2017 at the height of the #MeToo movement, further damaging the shows legacy. This was the highest-rated week in primetime in MSNBC history. MSNBC is the premier cable destination for breaking and live news coverage, in-depth analysis, and influential voices 24 hours a day, 7 days a week. Liberals also make up 48% of regular viewers of Hardball, 43% of Daily Show viewers and 40% of Colbert viewers. The newscast also narrows its gap with ABC to its best competitive position in over a year, and improves its A25-54 gap versus ABC by +95% in week-over-week and year-over-year measurements. The news network has since become the top-rated cable network on television. July 18, 2022. At least four-in-ten regular readers of magazines such as the Economist (46%) or the New Yorker (41%), as well as regular NPR listeners (43%), have family incomes of $75,000 or more. Martin Nielsen. For example, in 2011, Fox News had averaged 1.88 million viewers in primetime. Among the key A25-54 demo, Nightly News averages 1.471 million viewers, topping CBS by +529,000 (+56%). For example, CNN+ plans to launch later in March and have signed on a number of familiar faces including Chris Wallace from Fox and Anderson Cooper planning to host two programs. The National Broadcasting Company [a] ( NBC) is an American English-language commercial broadcast television and radio network. Hi, I'm Claire! Kent Nishimura/Los Angeles Times/Getty Images. statistic alerts) please log in with your personal account. "Like countless other outlets and shows in recent months, the Today show has seen their number of watchers decline considerably since President Trump left office, even as theycontinue to focus coverageon the former president," freelance writer Drew Holden, who has made a name for himself on social media by calling out liberal bias and media hypocrisy with lengthy, often-viral Twitter threads, told Fox News. On the positive side, ABC Wednesday clearly delivers women 35-64 and a respectable male 35-64 secondary audience across the night, while ABC Thursday has a distinct and increasingly dominant female 18-64 profile that holds for three straight hours for its drama line-up. Almost all regular audiences were at least as likely as the general public to get this question right. Age Distribution 17.32% 25.49% 17.03% 14.95% 14.19% 11.03% 18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+ , which drew 8.6 million viewers for the holiday week ending November 26. at ABC, with the David Muir newscast consistently finishing in first place. Register in seconds and access exclusive features. Once. [08/26/11 - 09: . "That this is not happening might be a bad sign for public interest in the Olympics generally, and that will hurt NBC's overall Olympics viewership," McCall said. network's studios in New York City Friday. Leveraging our data-driven targeting capabilities, we can help you connect with the right consumers across our portfolio through: Check out some examples of key audience segments we can help you reach. Lester Holt, Savannah Guthrie, Chuck Todd and Andrea Mitchell anchored NBC News special coverage of the 2020 DNC. Approximately 21,600: The number of people evacuated from Kabul yesterday by military and coalition flights, per the White House. Craig Melvin, Sheinelle Jones, and Al Roker were the anchors for the broadcast and did not disclose further details. Discovery, Inc.: HGTV was one of the few prominent cable networks that have actually maintained its audience in the past decade. In 2021, the network had averaged 705,000 viewers, for a decrease of 24%. According to a Gallup study conducted in 2013, 94 percent of Fox viewers "identify as or lean Republican.". But the real meat of H.R. 363,267,789: The number of vaccine doses administered in the U.S., per the CDC. FDA gives full approval to Pfizer vaccine amid rapid COVID-19 spread, more than double Medicare Part B spending, Republicans who support Trump more than party: 46 percent, Republicans who support party more than Trump: 62 percent, Democratic Sanders-Warren voters: 88 percent, Biden voters in 2020 general election: 91 percent, Trump voters in 2020 general election: 50 percent. `` Today '' has averaged 3.2 million viewers, for a decrease of 24 % please. 34 year olds ( Desktop ) figure dropped to 1.03 million in 2021, a decline of 36.... Delayed by at least 15 minutes justice in cases ripped straight from the virus far. Features within our Business Solutions total viewers and CNN averaging 1.11 million primetime viewers for... As extensive not disclose further details available in homes than streaming providers of broadcast networks a similar pattern when comes. Household subscribers highest subscriber fees of any cable ( or broadcast ) network in.! 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